For 45+ who are frustrated with a lack of progress in the gym
Strength and mobility
in 90 days
Rebuild the strength, mobility and athleticism of your 30's without spending hours in the gym
Client Results
Meet Your Coach
Shannon McCarty
- Strength coach with over 30 years of experience gained from a military, law enforcement, and lifelong athletic background rooted in discipline.
- He works with high-performing professionals 45+ to build strength, resilience, and long-term physical capability.
- His mission is to deliver structured, progressive training that enhances performance in life—not just the gym.
- No randomness, no burnout—only intelligent systems designed for strength, longevity, and control.
Client Feedback
Shannon's program & coaching took me from 210 lbs (running 5 miles a day) to 160lbs of mommy muscle in a few months. I've had trainers before but nothing like this program. I no longer chase a bikini body or let the seasons determine my mental & physical health. Now I train to live my life fully. Don't fall for fad workouts or diets. Join me & Fresh Kup for fitness that lasts for life. 2026 update: 149lbs of lean mommy muscle, still 0 injuries and not one single boring workout.
I cannot recommend Shannon McCarty at Fresh Kup Fitness highly enough. I started training with Shannon nearly 8 months ago during a period when my gym confidence was at an all-time low. I lacked a routine and didn't feel strong, but Shannon changed all of that. As an Air Force veteran and elite athlete, Shannon brings a level of discipline and expertise that is rare. While he trains elite athletes, he never made me feel "less than" for needing extra support. He taught me the fundamentals of safety and technique through creative, fun, and engaging methods. He met me exactly where I was, always keeping the momentum moving forward without ever making me feel overwhelmed or out of place. Shannon specializes in helping older professionals "get back in the game," and he delivers on that promise 100%. I finally feel confident in my ability to walk into a gym and complete a successful workout. If you want a trainer who is encouraging, knowledgeable, and genuinely invested in your success, Shannon is the real deal.
Shannon is amazing! The training provided is easy to follow, inspiring, and his tagline says it all... "Fitness for the sport of life". Highly recommended!
I've trained around (and been trained by) Coach Shannon for several years now, enough to know how affective and versatile his programming is and how dedicated he is to his client's success. From youth strength and conditioning to adult and senior programming and everything in between — he's your guy.
Best coaching there is! Programs are easy to follow and stick to, even if you're a regular gym goer and just want a structured training plan so you don't have to think about it over and over this is just perfect! Your goals are 100% attainable with Fresh Cup Fitness!!
For the first time I look forward to going to the gym. Shannon is a true professional who is very knowledgeable and encouraging. He uses a well thought out program to set the exercises each day and also tracks progress. Shannon is a 10 out of a 10.
What's Included 90 Day Reset
A 90-day training system built to reset your approach.
A 90-day training system that meets you where you are and refined weekly to deliver precise execution and measurable progress in strength and mobility.
Weekly strategy calls for feedback and program adjustments
Weekly strategy calls for accountability, technique coaching, program and nutritional adjustments.
The Platform
Free use of the
Teambuildr APP
With exercise demos, workout logs, and chat support
- Track your workouts, weights, and progress seamlessly.
- Access high-quality exercise demonstrations to ensure perfect form.
- Direct chat support with your coach for instant feedback.
The Environment
Join Our Team,
Become Part Of A Driven Community
And make new like-minded friends
- Surround yourself with high performers who share your goals and drive.
- Participate in exclusive group challenges and team events.
- Build lasting relationships that push you to be your best self.
Act Today 3 Bonuses, Worth $300
Join today and the first week is free.
Join today and experience your first week of coaching at no cost. You'll step into a structured, precision-based training system built around your goals, lifestyle, and current level—no guesswork, no wasted time.
A complimentary in-person coaching session with Coach Shannon.
A complimentary coaching session with Coach Shannon to refine technique, ensure effective training, and reduce injury risk. * Local Oklahoma City area residents only
Secure your position now and lock in current rates.
Only three private coaching positions are available—reserve your position now to secure current pricing and your place among a select group of high-level clients; once filled, spots remain closed for 90 days.